HR analytics:
Measure and improve.
- Google Analytics or Matomo
- Secure & GDPR-compliant!
- End-to-end tracking
- One dashboard for all data
We merge the tracking data from your landing pages, career pages, your job board, your job advertisements and your BMS into end-to-end tracking so that you can analyse and understand the entire candidate journey – from entry to the career page to recruitment. Naturally GDPR-compliant and secure, with Google Analytics or Matomo.
The resulting measurable KPIs such as cancellation rates, source-of-hire or cost-per-hire take you to the next level at all levels. Whether for media budget planning, optimisation of job advertisements, internal budget negotiations or campaign evaluations, the knowledge generated by our HR analytics is indispensable for successful recruiting.
A “rough gut feeling” is a thing of the past: the combination of our expertise and measured facts is simply unbeatable.
Inventory, analysis and project planning.
Once the offer has been approved, we analyse "what" has been tracked "where" to date. After analysing the existing data, we draw up specific recommendations for action and a project plan. If your current tracking is already perfectly implemented, we can skip to step 4.
Elaboration and coordination of measures.
Following your approval of individual recommendations for action, we develop the exact procedure and design the necessary technical components.
Optimisation of the current status.
Together with your colleagues and service providers who are responsible for your websites, we add missing components so that all KPIs can be tracked on every relevant page.
Merging of all tracking data.
We bring together all the tracking data from your landing pages, career pages, job board, job adverts and ATS in one data pool - without touching personal data. We use the aggregated data to create dashboards in Google Data Studio or, on request, in other comparable solutions.
Analysis and project planning.
After a set period of time, during which the customised tracking generates new data and the dashboards are filled, we analyse the resulting values together. We use the resulting knowledge to jointly derive measures and plan the next steps.
Implementation of the measures from the learnings.
Depending on the status of your solutions, we relaunch entire websites, revise sections of existing websites or simply change individual components of the existing solutions. After each change, we repeat step 5 to continuously improve the entire candidate journey.
Inventory, analysis and project planning.
Once the offer has been approved, we analyse "what" has been tracked "where" to date. After analysing the existing data, we draw up specific recommendations for action and a project plan. If your current tracking is already perfectly implemented, we can skip to step 4.
Merging of all tracking data.
We bring together all the tracking data from your landing pages, career pages, job board, job adverts and ATS in one data pool - without touching any personal data. We use the aggregated data to create dashboards in Google Data Studio or, on request, in other comparable solutions.
Elaboration and coordination of measures.
Following your approval of individual recommendations for action, we develop the exact procedure and design the necessary technical components.
Analysis and project planning.
After a set period of time, during which the customised tracking generates new data and the dashboards are filled, we analyse the resulting values together. We use the resulting knowledge to jointly derive measures and plan the next steps.
Optimisation of the current status.
Together with your colleagues and service providers who are responsible for your websites, we add missing components so that all KPIs can be tracked on every relevant page.
Implementation of the measures from the learnings.
Depending on the status of your solutions, we relaunch entire websites, revise sections of existing websites or simply change individual components of the existing solutions. After each change, we repeat step 5 to continuously improve the entire candidate journey.
Our consulting team will be happy to assist you personally at any time. We have also summarised the most frequently asked questions on this topic below.
A clear “yes”. We do not utilise any personal data. We only obtain from the ATS whether “someone” has applied (anonymised) and whether and when this person was hired.
We only combine this data with tracking data from the career pages, which are tracked strictly in accordance with GDPR regulations.
Of course, this does not provide the maximum possible knowledge, but sufficient knowledge to analyse the most important KPIs for HR.
In addition to other HR KPIs that you will only measure internally, we can define the following KPIs for career websites:
Source of Hire: From which external websites (e.g. Stepstone.de or “organic Google search”) do I generate how many hires?
Time to Hire: How much time elapses between the initial posting of a job until it is filled?
Cost per hire: What does it cost the company on average to fill a position (here the proportion of external costs)?
Bounce rates: At what point (on which website subpage) do candidates abandon the candidate journey?
Pass-through rate: How many candidates complete a certain part of the candidate journey? For example: How many open a job advert > open the application form > submit it > are invited to an interview > etc.
During the quotation phase, your purchasing, data protection and IT security departments will review our solution, depending on your requirements and specifications.
Once approved, we work with your internal colleagues and external service providers who are responsible for your HR solutions and websites.
In particular, we work with your responsible BMS colleague to enable the data import from your BMS.
We are happy to co-operate with your agency or other service providers.
We do not insist on carrying out all implementations ourselves. Our core competence is HR-Tech consulting and the know-how of “what” “how” to do. Who carries out the “to-do” is determined by our consulting.
No. Every ATS, whether SAP Success Factors, Cornerstone or Workday, makes it possible to create reports with the KPIs we need to analyse. No matter which provider you use, we know how to obtain the data automatically.
No. Of course we try to get the best out of your existing solutions in a cost-efficient manner.
Nevertheless, there are often limits. If your previous solution does not allow for certain adaptations or additions or if technical restrictions make implementation impossible, a relaunch is recommended.
We use Google Analytics, Google Tag Manager and Google Data Studio. If this is not desired in your company, there are alternatives such as Matomo or PowerBI.
In general, we will, of course, adapt to your specifications and find suitable solutions. However, implementation in alternative software solutions may take longer and require more budget.
Are you curious? Then find out more about our technical solutions for your recruiting.
Finden Sie sofort heraus, wie Sie qualifizierte Fachkräfte gewinnen können und profitieren Sie von unserem Expertenwissen!
Besuchen Sie uns auf einem unserer nächsten Events und lernen Sie uns persönlich kennen! Hier finden Sie alle kommenden Termine und Buchungsmöglichkeiten.
Wir analysieren den Status quo Ihrer HR-Tech-Landschaft und entwickeln eine Handlungsempfehlung für Quick Wins sowie mittel- und langfristige Maßnahmen.
For Suxess e.K.
Friedhofstraße 94
64625 Bensheim
Telefon: +49 6251 2631
Email: mail@forsuxess.de
Inhaberin: Sigrid Diekow
HRA 23310 Amtsgericht Darmstadt
Registergericht Bensheim
USt-Ident: DE 219 066 429